The good image of your organization is one of its main assets. This separates you from the competition, and buyers will pay a premium to do business with a trustworthy business they can trust.
In the past, the credibility of a company was built by word of mouth over time. Today, reputations can easily rise and fall thanks to the Internet, based on public comments that are immediately available to a large audience. It can carry a welcome influx of business with a great review. A bad assessment may do harm to your business.
Tips for Positive Online Management
- Do a detailed search of your business online.
- Check social media, blogs and business directories for comments/feedback.
- Respond privately to negative reviews acknowledging experiences but staying friendly.
- Sign up for Google Alerts